Share your love for mountains and the outdoors

The NISEKO TEE is part of the "Dad & Son" Adventure Series, featuring artwork inspired by places close to our hearts created by our co-founder Jérémy and his father. Both are architects by training, and share a passion for drawing and artwork. This t-shirt highlights Niseko, a legendary powder haven in Hokkaido, Japan. At its heart stands Mount Yotei—the "Fuji of the North"—a symbol of raw, snowy beauty. It’s a place where mountain culture runs deep, and the connection to nature is both poetic and profound. Made from 180g organic cotton jersey with a classic cut, this tee wears like a statement of passion and a love for one of the world’s most idyllic landscapes.