Benefits of this product:
- Extra strong hold combined with high shine.
- Enriched with vitamin B5 for fuller, stronger and smoother hair.
- Alcohol and low pH formula that protects both hair and scalp from dryness.

Firm Hold Styling Gel is the perfect solution for those who want maximum control and a polished finish - without compromising on care. The powerful yet gentle formula provides long-lasting, shiny hold that keeps your style in place all day.

Enriched with vitamin B5 (panthenol), your hair becomes noticeably fuller, stronger and more vibrant. Vitamin B5 acts as both a moisturizer and emollient, helping to repair damage and protect against dryness and wear.

The low pH formulation reduces the risk of scalp flaking and dryness, while the alcohol-free base ensures comfortable application and minimal risk of flaking.

The gel's texture is easy to distribute from roots to ends and it dries quickly without stickiness or greasiness for a sleek, natural look with a long-lasting finish.

Use as follows:
- Apply to towel-dried hair.
- Work the gel through from scalp to tip.
- Shape your style and let the gel set without additional styling products.