Tucked within the rugged landscape of Northern Ontario, Canada, Max Moon has been steadily carving out his own distinctive place within rap music, and his debut record is a testament to this. The Grand Howl, a reference to the collective noise of human emotion, is a blend of dusty, moody production, and free, contemplative rhyme schemes, with field recorded poetry and harmonic vocal segues. Max Moon may have previously been best known as a rapper/producer with horrorcore trio Magick Show, but his solo effort veers madly off in alternate directions. Max Moon assumes most of the album’s production duties, save contributions from Juno-nominated MPC wizard Fresh Kils (“Little Do They Know”) and acclaimed Ukraine rapper/producer Smuff Tha Quiz (“Rendezvous”). And only impactful features appear on The Grand Howl, with Max Moon enlisting the prolific duo ShrapKnel (PremRock & Curly Castro, Backwoodz Studioz) for the stream-of-consciousness barrage of “DEAD END$” and friend, label-mate, and Toronto fire-spitter Ultra Magnus for the boom-trap anthem “Scrawlings”, The end result is an album that is ultimately true to this MC.