The Hydrating Serum from British brand Keats is a lightweight, deeply hydrating facial serum designed to revive dry, dull or dehydrated skin by infusing it with moisture at multiple levels. Its soothing, vegan formula centres around aloe vera leaf juice as the base and combines potent humectants like sodium hyaluronate (hyaluronic acid), glycerin and tremella (snow mushroom) extract to draw and lock water into the skin for a plump, healthy-looking glow. Perfect for morning and evening routines, it preps skin for moisturiser and helps enhance the performance of the rest of your skincare steps.