The Aveda Botanical Repair™ Strengthening Shampoo 200ml is a 94% naturally derived, vegan-friendly cleanser that utilizes a revolutionary triple-layer repair technology. This isn't just a shampoo; it’s a bond-building treatment that works on the cortex, the cuticle, and the F-layer (the outermost protective layer) simultaneously. The formula is entirely free from sulfated cleansers and silicones, ensuring a gentle yet effective purification process that respects the delicate moisture balance of damaged hair.

At its scientific heart is a plant-derived bond-building molecule that is small enough to penetrate the hair's inner cortex, creating new hydrogen bonds to reinforce the hair's structure from within. This is supported by a nourishing macro green blend—a potent mix of certified organic avocado, green tea, and sacha inchi oils—which smooths the cuticle to prevent tangling and future snapping. Finally, a plant-derived complex mimics the hair's natural outer F-layer, creating a botanical bio-shield that protects the hair from environmental stressors and future damage.

Benefits

• Internal Bond Building: Penetrates the hair's cortex to build new bonds, significantly improving hair strength and preventing breakage.
• Triple-Action Repair: Targets the three key layers of the hair (cortex, cuticle, and F-layer) for a comprehensive structural reset.
• Luxurious Gentle Cleansing: Effectively removes excess oil, pollution, and product buildup without stripping essential moisture or color.
• Botanical Bio-Shield: Creates an invisible, plant-derived outer layer that protects the hair from future environmental and mechanical damage.
• Superfood Nourishment: Certified organic sacha inchi, avocado, and green tea oils provide essential lipids for incredible softness and slip.
• 94% Naturally Derived: Formulated with pure plant, non-petroleum mineral, and water sources according to ISO standards.
• Pure-Fume™ Aroma: Infuses hair with a fresh floral and herbal scent featuring ylang-ylang, rose, and marjoram.

Ideal For

• All Damaged Hair Types: Whether your damage is caused by heat, chemicals, or environmental factors, this formula provides the necessary rescue.
• Chemically Treated Hair: Specifically safe and effective for hair that has been bleached, colored, or chemically straightened.
• Fine to Thick Textures: The lightweight, silicone-free formula provides strength without weighing down fine hair or leaving thick hair feeling under-nourished.
• Clean Beauty Devotees: A must-have for those seeking professional performance from a 100% vegan, cruelty-free, and Leaping Bunny approved brand.

Why you'll love it
You’ll love this shampoo because it delivers "instant health" that you can actually feel. At AMR Beauty, we know that 9 out of 10 women reported their hair looked instantly healthier after just one use of the Botanical Repair™ system. You will love how the rich, creamy lather makes your hair feel incredibly soft during the wash, and how much easier it is to detangle once you’re out of the shower. It provides the high-performance bond-building results of a medical-grade treatment with the sensory luxury of a botanical spa, making your daily hair routine feel like an act of self-care.

Final word
Don't just mask the damage—repair it at the source. The Aveda Botanical Repair™ Strengthening Shampoo 200ml is a sophisticated, plant-powered solution that respects the biological complexity of your hair. By making this bond-building cleanser your first step, you are choosing a future of resilience, shine, and unparalleled hair strength.