Discover the captivating exploration of fame with 'The Invention of Celebrity' by Antoine Lilti. This insightful book delves into the historical origins of celebrity culture, tracing its roots back to the Enlightenment era in Europe. Contrary to popular belief, the dynamics of celebrity were not born from contemporary media such as films and television but were established in a time of profound social change. A must-read for students of history, media studies, and cultural psychology, this book reveals how figures like Voltaire, Garrick, and Liszt captivated fans long before social media influencers took center stage. Through detailed analysis, Lilti examines how the emergence of the press and innovative advertising reshaped the public's perception of notable figures, blurring the lines between private lives and public personas. This compelling narrative also addresses the political implications of celebrity, with historical icons such as Marie-Antoinette and Napoleon being subjected to the ever-greater demands of public opinion. If you're intrigued by the evolution of celebrity status and its profound impact on modern culture, this book is an essential addition to your library. Packed with 320 pages of engaging content, 'The Invention of Celebrity' is not only a historical account but an essential guide to understanding how personal prestige has transformed in the age of democracy and media. Order yours today and unravel the mysteries of fame! Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled. Condition: BRAND NEW ISBN: 9781509508747 Year: 2017 Publisher: John Wiley & Sons (UK).

Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.

Condition: BRAND NEW
ISBN: 9781509508747
Year: 2017
Publisher: John Wiley & Sons (UK)
Pages: 320


Description:


Frequently perceived as a characteristic of modern culture, the phenomenon of celebrity has much older roots. In this book Antoine Lilti shows that the mechanisms of celebrity were developed in Europe during the Enlightenment, well before films, yellow journalism, and television, and then flourished during the Romantic period on both sides of the Atlantic Figures from across the arts like Voltaire, Garrick, and Liszt were all veritable celebrities in their time, arousing curiosity and passionate loyalty from their śfans.ť The rise of the press, new advertising techniques, and the marketing of leisure brought a profound transformation in the visibility of celebrities: private lives were now very much on public show Nor was politics spared this cultural upheaval:  Marie-Antoinette, George Washington, and Napoleon all experienced a political world transformed by the new demands of celebrity And when the people suddenly appeared on the revolutionary scene, it was no longer enough to be legitimate; it was crucial to be popular too.


Lilti retraces the profound social upheaval precipitated by the rise of celebrity and explores the ambivalence felt toward this new phenomenon Both sought after and denounced, celebrity evolved as the modern form of personal prestige, assuming the role that glory played in the aristocratic world in a new age of democracy and evolving forms of media. While uncovering the birth of celebrity in the eighteenth century, Lilti's perceptive history at the same time shines light on the continuing importance of this phenomenon in today™s world.