Uncover the profound implications of profiling in the modern world with 'The Triumph of Profiling.' This insightful book by Andreas Bernard delves deep into the roots of contemporary profiling, tracing its origins back to the late 19th century, where it began its journey in criminology, psychology, and psychiatry. In a digital age, where social media, mobile phones, and various technologies shape our identities, understanding profiling has never been more critical.

With a focus on how data collection techniques once exclusive to law enforcement have permeated our everyday lives, Bernard challenges readers to reflect on the pervasive nature of surveillance and control. From GPS transmitters to measurement devices integrated into our daily routines, we are often unaware of how these technologies shape our interactions and decisions. This book offers a compelling exploration of how we have accepted instruments of external control as part of our social fabric.

A must-read for students and scholars in media and communication, this work will engage anyone interested in the intersection of technology, identity, and society. Perfect for those who wish to delve into the ethical questions surrounding privacy and the omnipresence of profiling in digital culture.

Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW. ISBN: 9781509536306. Year: 2019. Publisher: John Wiley & Sons (UK). Pages: 200.

Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.

Condition: BRAND NEW
ISBN: 9781509536306
Year: 2019
Publisher: John Wiley & Sons (UK)
Pages: 200


Description:


Until fairly recently, only serial killers and lunatics had profiles. Yet today, almost everyone is profiled through social media, mobile phones, and a multitude of other methods. But where does the idea of śprofilingť come from, how has it changed over time, and what are its implications? 


In this book, Andreas Bernard examines contemporary profiling™s roots in late-nineteenth-century criminology, psychology, and psychiatry. Data collection techniques previously used exclusively by police or to identify groups of people are now applied to all individuals in society. GPS transmitters and measuring devices are now unconsciously embraced to have fun, communicate, make money, or even find a partner. Drawing perceptive parallels between modern technologies and their antecedents, Bernard shows how we have unwittingly internalized what were once instruments of external control and repression.


This illuminating genealogy of contemporary digital culture will be of interest to students and scholars in media and communication, and to anyone concerned about the power technologies hold over our lives.